Netflix Book

October 10, 2012 - 1:34 PM
Gina Keating's book Netflixed: The Epic Battle for America's Eyeballs is photographed in San Francisco, Tuesday, Oct. 9, 2012. The book, set to go on sale Thursday, Oct. 11, 2012, tries to debunk a widely told tale about the company's origins and paints a polarizing portrait of its star CEO Reed Hastings. (AP Photo/Jeff Chiu)